Startlek — a running-events platform

Around 80% of organizers have no convenient place to publish and manage their sports events, and runners have to hunt for races across scattered, outdated resources. Startlek fixes both sides in one product: a modern events calendar for athletes and a full management toolkit — a small CRM — for organizers.

The regional focus is endurance sport across Ukraine, Poland and Romania, with a mobile-first, intuitive interface that people actually want to use.

Before UI, I mapped the whole service by role — visitor, participant, organizer and admin — and the key flows, like publishing an event. That structure kept a large product coherent as it grew.

The entry point is a modern calendar with filters and multiple view modes — list, calendar and map. Card previews carry just enough to decide: date, city, distances and price.

Organizers get a public organisation profile to present their brand and events; runners get a profile with their registrations, results and settings.

This is where Startlek goes beyond a directory. Organizers create an organisation, publish events and manage everything from one dashboard: event data, distances, participants, finances, promo codes, a participants' chat, an e-mail sender and results publishing.

The admin role oversees registrations, users, organisations and platform finances — with filtering and detail views for everything.

A single design system — tokens, components, typography and motion — powers the whole product, so features ship consistently and fast. Everything you see above is assembled from it.